Papers & Press
Ideas That Move Markets
Rigorous research, independent coverage, and validated expertise on the future of trust, visibility, and influence in the age of AI.
Books
Forbes
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How To Influence What AI Says About Your Business
“Your next customer might open ChatGPT, Claude or Perplexity before they ever reach your website. The answer those tools give can decide who makes a buyer’s shortlist and who never comes up at all.”
- The Era Of Marketing Governance: Why Trust Is Now A Board-Level Issue
- Common But Outdated KPIs And What To Track Instead
- The Customer Trusted The AI, Then It Sold Them Boots
- 20 Ways Professionals Can Overcome Being Underestimated
- 20 Ways AI May Impact The Traditional Career Ladder
- 20 Experts Share Advice For Aspiring Entrepreneurs
- 20 Experts Share Lessons Big Businesses Can Learn From Small Players
- Trust As KPI: Why Safe Beats Sexy In The Age Of AI
- The Trust Deficit: Why No One's Buying And What To Do About It
Featured writing & commentary
- Let's Talk: How do I build a performance system that motivates my team without all the red tape?
- RAMMP Unveils Free AI Plug for Real-Time Customer Trust Analysis
- Let's Talk: Is my customer data secure in the cloud, and how can I be sure?
- RAMMP launches free AI plug-in to diagnose marketing campaign weaknesses before deployment
- New RAMMP AI Tool Lets Businesses Diagnose Marketing Campaigns Before Launch For Free
- Recession On The Horizon: ANZ CMOs Unpack How Marketing Must Shift As Pressure Builds
- Let's Talk: The Daily Time Traps Costing Small Businesses, And What Actually Fixes Them
- Stop Creating Content – Start Designing Decisions
- Is Your Content Calendar Eroding Customer Trust?
- International Women's Day: Equity in Advertising and Marketing Technology across APAC
- International Women's Day: Balancing the Scales in Technology
- Rooms Shape Power: How Culture Signals Exclude Women in Tech
- Can You Really Know If Customers Trust Your Brand Without Fancy Analytics?
- Marketing & Advertising Leaders Share What Career Equity Looks Like Ahead of International Women's Day
- International Women's Day: Balancing the Scales in Advertising and Marketing
- Tech Leaders Discuss Success In Leadership Today
- Future Proofing Your Marketing Career In The Age Of AI
- Dr. Anna Harrison of RAMMP On How Artificial Intelligence Can Solve Business Problems
- Content is no longer for ranking, it's for being remembered
- RAMMP Expands Beyond Tourism as Company Achieves Significant Growth Milestone
- Experts Weigh In On Marketing's Redundancy Crisis In The Age Of AI
- The Next Wave: CX, AI, and Personalisation Transforming 2026 Marketing
- CX, Personalisation and AI Trends for 2026
- Why Most Websites Feel Like Bad First Dates
- Can AI replace your marketing agency? We asked the experts
- Let's talk about how founders stay motivated through the grind
- AI, SEO and the Rise of Brand Authority: Experts Reveal What Matters Now
- What Even Is Trust?
- AI Tools That Will Help Scale Your Business in 2025
Talks, podcasts & broadcast
- Stop Ghosting AI: How to Design Websites That Convert Humans and Get Chosen by Agents
- Search After SEO: Visibility in the AI Era
- AI for Tourism: The Small Biz Advantage
- Launching thnx — live on Sunrise TV, and featured at the Microsoft Inspire 2019 keynote
- Branding, Data and Strategic Insights
- Forming and Building Stronger Brand Relationships through Digital
- How to Build Brand Loyalty in a Digital World
- After the PhD
- Airports: Where You Go to Wait
- Designing the Special Sauce for SaaS
- Decisions Considered Harmful
- Building High Performance Product Teams
- The secrets of designing better-converting websites
- User testing like a #boss (video course)
Academic papers
- Righting Writing's Wrongs: Toward Effective Writing Partnerships between Humans and AI
- A New Model for Airport Passenger Segmentation
- Principles of Experience Design for Airport Terminals
- Deconstructing Expected Passenger Experience in Airports
- The Future Passenger Experience: A Shift from Physical to Virtual Design
- Beyond Wearables: Experiences and Trends in Design of Portable Medical Devices
- A Kansei Approach to Passenger Terminal Design
- Bigger Is Not Better: A New Approach to Terminal Design
- Experience Design Principles for Passenger Terminals
- Challenges in Passenger Terminal Design: A Conceptual Model of Passenger Experience