DIAGNOSE BEFORE YOU SPEND

$100M+ in revenue unlocked for clients. Inventor of the ADORE Process™. Founder, RAMMP.

Marketing is the only major budget without governance. Finance is audited. Legal is reviewed. Cyber is tested. Marketing is funded on belief. That changes now.

The ADORE Process™ is the only patented methodology for measuring trust quantitatively across a customer's buying journey (Patent 2021105053). Applied to 900+ businesses over six years, it consistently delivers 10–40% conversion improvements.

A woman with curly gray hair, glasses, and earrings, sitting on a white chair, smiling, wearing a sleeveless top and black pants, against a plain light background.

About Dr Anna Harrison

Anna holds a PhD in Experience Design, a patent on trust measurement in buying journeys, and has unlocked more than $100M in revenue for clients.

She is the founder of RAMMP, the trust layer for marketing, and the highest-rated NZTE Beachead Advisor globally.

Forbes contributor. Author of Digital Brand Romance.

Digital Brand Romance

The six-step ADORE Process™ that has helped 900+ businesses find and fix trust breaks in their buying journey. Used by scale-ups, high-growth exporters, and leading brands across Australia, New Zealand, and globally.

Book cover titled 'Digital Brand Romance' with the subtitle 'How to create lasting relationships in a digital world' by Dr. Anna Harrison, featuring a pink and purple gradient background with abstract geometric shapes.

Speaking, Panels & Podcasts

Anna delivers research-backed insight with sharp humour — making trust, AI, and behavioural economics immediately actionable for any audience. Voted best workshop facilitator five years running.

  • Anna’s ADORE™ framework gave us a fresh and accessible approach to website design. It helped us clarify what we wanted to say to our customers and whether it was the right thing to say at the right time - a continuous point of reference for us that keeps giving value

    Elise Hunter, Head of Marketing at Writer’s Toolbox

  • Anna is the best I’ve ever met, let alone worked with. She brought (and still brings) exponential value to every project we collaborate on. World-class, I wouldn’t consider starting a project without her. Anna is, without any doubt, one of the best in the business.

    Robert Collings, Marketing Director at ZAGTech

  • By applying the ADORE Process™ to how we approach our business development, we have been able to engage with potential Clients on a level never achieved before, resulting in a dramatic increase to our pipeline conversion.

    Richard Livingstone-Blevins, Director at Talisman Partners

  • Anna is one of the most intelligent people that I’ve had the pleasure of meeting. Her ability to articulate complex design and technical concepts in a simple, clear, inclusive and digestible way is a testament to her experience in effective communication.

    Patima Tantiprasut, GM at PetRescue

  • Anna Harrison has been instrumental in helping a number of my technology companies to transform the performance of their websites by optimising the customer journey. Her ADORE™ methodology is a proven, repeatable process that can be applied quickly and delivers fast results

    Chris Ridd, SaaS Business Advisor

  • Anna is a joy to work with, a genuinely nice person, and a top-notch shark in a sea of me-toos. Getting Anna on your side may be the best decision you’ve ever made

    David Wood, Director of Technology at Tiny

  • Anna is a big picture thinker, yet granular and detail orientated. Exceptional communicator, authentic in her approach and organised - making it a dream to work together

    Jared Tredly, Partner at Bamboo Crowd

  • Anna’s session consistently delivers incredible value. She doesn’t just talk about branding or marketing in theory, she translates years of experience into clear, actionable thinking that founders can immediately apply to their businesses.

    Audun Fiskerud, Program Lead at EnergyLab