Dr Anna Harrison is the inventor of the ADORE Process™ — the only patented methodology for measuring trust in the buying journey. Her work has unlocked more than $100M in revenue for clients across 900+ businesses over six years.
THE BACK STORY
It all started with an article in the New York Times: To Fall In Love With Anyone, Do This. A decade later …a PhD, a patent, a book, and 900+ businesses diagnosed.
I always thought that relationships were magic, and you either got lucky or you did not.” That’s what Dr Anna Harrison believed growing up. Then she saw an article in the New York Times titled To fall in love with anyone, do this, and that changed everything.
Delving into the underlying research by a team at Columbia University on the science behind how meaningful relationships are created, Anna wondered “Wow. If this works for love can I apply it to business and brands?”
Fast forward a decade, a groundbreaking book, and the birth of The ADORE Process™, a patented way to measure and optimise how relationships can gain velocity in a digital world.
$100M GENERATED THROUGH ADORE™
PATENT HOLDER (2021105053)
HIGHEST RATED NZTE ADVISOR GLOBALLY
TECHCRUNCH FINALIST
KEYNOTE SPEAKER
RAMMP Transformation
Today, Anna is the founder of RAMMP, the trust layer for marketing. She delivers a limited number of RAMMP Transformation engagements each quarter: intensive diagnostic days for leadership teams.
Speaking, Panels & Podcasts
Anna is an experienced keynote speaker, panel guest, and podcast regular. She brings research-backed insight with sharp humour — making complex topics about trust, AI, and behavioural economics immediately actionable. Voted best workshop facilitator five years running by hundreds of NZTE clients.
For speaking and media enquiries: hello@rammp.com | View Media Kit